Mortgages

Unlocking 2025: Top Reverse Mortgage Opportunities You Can’t Miss!


As we step into 2025, the mortgage industry is buzzing with a fresh perspective. The past year was undoubtedly challenging — with fluctuations in mortgage rates and gaps in education and distribution — but a new year means new possibilities! The optimistic spirit of the reverse mortgage sector is ready to seize the opportunities ahead, turning challenges into stepping stones for success.

Industry insiders across various companies are igniting conversations about what the upcoming year holds. They’re brimming with ideas and strategies, ready to tackle what’s next and push the reverse mortgage industry into a bright future.

Bridging Connections with Forward Mortgage Players

In recent years, reverse mortgage companies have stepped up their game, forging stronger ties with their counterparts in traditional mortgage lending. As interest rates climbed, many forward-thinking lenders recognized the value of integrating reverse mortgages into their product lineups. This growing interest signals a robust opportunity that the reverse mortgage sector is poised to explore in 2025.

Jim Cory, reverse mortgage managing director at Guild Mortgage.

Jim Cory, the managing director of reverse mortgages at Guild Mortgage, shared his vision for the future: “In 2023, we initiated a significant outreach strategy, and it has carried through into 2024. Building distribution is our top priority,” he remarked. “I envision 2025 as the ‘Year of Collaboration,’ where we join forces with different business units for broader industry impact.”

This sentiment is echoed by Steve Irwin, president of the National Reverse Mortgage Lenders Association (NRMLA), who is actively engaging with various stakeholders to expand outreach. “We’re connecting with think tanks and associations focused on aging issues, as well as independent mortgage bankers and real estate agents,” he elaborated. “Our mission is to illuminate how reverse mortgages can benefit both lenders and senior homeowners.”

Lisa Moriello, national reverse mortgage sales manager at loanDepot.

Lisa Moriello, national retail reverse mortgage sales manager at loanDepot, highlighted the positive developments in 2024, noting that many forward loan officers have recognized the value of reverse mortgages in their offerings. “We’re committed to educating and supporting them to bring these products into their communities,” she said enthusiastically.

Embracing Digital Innovation: Out of the Dark Ages!

Looking to the future, Kristen Sieffert, president of Finance of America, emphasizes the need for innovation. “Our key focus for 2025 is advancing digital technologies to enhance customer experiences and modernizing our marketing strategies,” she stated. “These efforts are vital to positioning home equity as a mainstream retirement solution.”

Kristen Sieffert, president of leading reverse mortgage lender Finance of America Companies.

Peter Sciandra, EVP of reverse lending secondary marketing at Fairway Independent Mortgage Corp, echoed the importance of evolving technology. “We need to reduce costs for borrowers and tackle the perception of high upfront fees. We’re exploring innovative solutions to make that happen,” he shared. While acknowledging that the industry has a way to go in technological advancement, he expressed excitement about the potential for progress.

“We’re still lagging behind in many tech areas, but the commitment to change is palpable,” he said. “Together, we’re breaking out of the dark ages!”


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